About Us

How Our Story Began

Our journey into the store fixture industry began in 2000—not as a supplier, but as a hardware retailer in the Midwest. While setting up our own store, we quickly discovered how difficult it was to find quality shelving, displays, and merchandising solutions at the right price. That firsthand experience inspired us to create a better solution. What started as a way to help fellow retailers find the fixtures they needed has grown into a trusted source for store fixtures and merchandising products across the country.

Our Mission

At Display Fixture Express, our mission is to provide retail store owners and small business operators with high-quality store fixtures and merchandising supplies at affordable prices - and FAST! We combine value with exceptional customer service to support retailers at every stage of growth.

Serving the Eastern United States & Beyond

We proudly serve retailers across the continental United States. We also offer bulk pricing discounts on many products to help maximize your merchandising spend.

Why Retailers Choose Us

Based in Atlanta, GA, the express store operates strictly online. We recommend that shoppers requiring will-call services visit Display Fixture Superstore in southwest Atlanta, GA. DFS operates a 63,000 square foot warehouse that houses one of the largest selections of new and used store fixtures in the Southeast. From gondola shelving and clothing racks to slatwall displays and glass cases, their inventory is curated to help stores create an organized, professional, and sales-driven retail environment.

Popular Retail Fixture Categories We Carry:

Gondola shelving and related accessories, display hooks, label holders, handbaskets, and shopping carts.